I’m sick and tired of hearing about this scam that’s sweeping the internet. In the last few weeks, we had spammers posting links on our site to their shady affiliate sites that promote this bogus supplement, and that was the last straw. I’m calling Crazy Mass out.
Why is Crazy Mass creating such a buzz?
There’s a three main things that come into play here, and we’ll be going into more detail about each:
They named their products after effective, illegal and dangerous anabolic steroids.
Their products are NOT anabolic steroids, and you shouldn’t expect to see ANY results by using them. We’ll break down one of their labels later in this article.
They offer affiliates a whopping 45% commission on referred sales. This has generated a frenzy of greedy webmasters generating fake blogs, fake reviews and posting bogus youtube videos trying to cash in on the gold rush.
They build a bunch of hype by making ridiculous claims and even posting fake/stolen before/after photos.
Crazy Mass is piggy-backing on the popularity of existing steroid names.
Take a look at their product lineup, and you’ll notice a trend. All of their product names are derived from the names of popular anabolic steroids:
Crazy Mass is touting these products as 100% safe and natural alternatives to these effective, yet potentially dangerous, anabolic steroids. However, the only thing Crazy Mass products have in common with steroids are the names.
According to the 8 product labels for Crazy Mass products that I’ve seen, there’s nothing in them that even remotely resembles the anabolic steroids that they are named after. We’ll take a closer look at the ingredient labels a little later on.
A while back, we got ahold of their entire product line, but only 3 of our reviewers volunteered to actually give the product a shot. After completing a full container, all 3 reviews confirmed that the product did absolutely nothing:
Crazy Mass pays affiliates a whopping 45% commission for referring sales.
Yes, that’s right, 45%. That means anyone who has a website (or wants to start one) can make a bunch of cash by selling Crazy Mass products. For example, Crazy Mass sells their cutting stack for $191 - meaning that $86 of that goes directly into the bank account of the affiliate who referred the sale.
With such a huge bounty offered for referring new victims, it’s no wonder that we see literally hundreds of different websites pushing you to buy Crazy Mass products. Unscrupulous webmasters will create completely fake blogs, write fake reviews and even record fake youtube videos telling you about how amazing Crazy Mass products are and trying bait you into clicking their affiliate link so that they can take some of your money.
Just take a look what happens when you search for Crazy Mass on Youtube. The first SEVEN results are all affiliates who have included an affiliate link so they can get their 45% cut when they’ve tricked you into thinking Crazy Mass is a good option:
Currently, Crazy Mass is no longer accepting new affiliates, but you can see the previous terms of their affiliate scheme on the wayback machine: https://web.archive.org/web/20150813075207/http://cmass.postaffiliatepro.com/affiliates/index.php
Any website or source who promotes Crazy Mass has lost ALL credibility.
The most famous of these examples would be Rob Miller and SupplementCritique.com [read more]. If you are promoting a product that will give you absolutely zero results because you want to make some money, you’ve lost all of your credibility in my book. Pretty much nothing that you say can ever be trusted again, because it’s clear you care more about your pocket book than you do your viewers.
Crazy Mass only allows positive reviews on their site.
Back in August, we actually submitted a real negative review and a fake positive to CrazyMass.com. No surprise, the fake positive review showed up right away, and the real negative review was nowhere to be found, ever.
Crazy Mass is using FAKE/STOLEN before and after pictures.
I’m not sure whether to call them “fake” or “stolen”, but both are fitting. Check out the second picture, “Jacob Smith”, on Crazy Mass’ testimonial page: http://www.crazymass.com/testimonials-real-before-after-pictures/
Ok, now take a look at the before and after picture for Chris Brown on this post: http://jcdfitness.com/2011/07/from-fluffy-to-ripped-sans-the-obsession-chris-browns-transformation/
Interesting - It’s the exact same picture! So what’s going on here?
Well, it’s pretty clear that the picture was originally posted on JCDfitness.com in July, 2011. Not only is the date in the blog post, the URL of the blog post, the URL of the image, but also the wayback machine confirms it.
Furthermore, I reached out to Jc Deen himself, and he confirmed it:
This before and after picture was taken of one of my clients in 2011. This client has never used Crazy Mass products and we did not give Crazy Mass permission to use this picture.
Jc Deen, http://JCDFitness.com
Jc even tweeted @crazymass but hasn’t had a response yet.
Furthermore, not only did CrazyMass rip the image off themselves, they also set a trend of their shady affiliates all ripping off the same fake before and after picture. You can find this image used without the owner’s permission on the following sites:
Poor Chris Brown: his transformation picture, the one he and Jc Deen worked so hard on for several months is now being completely discredited by Crazy Mass, saying that he achieved his results by using their “legal steroids” - and it’s being propagated all over the net by their affiliates.
Alright, let’s examine the actual ingredients.
On the CrazyMass.com website, I couldn’t find a single ingredient listed anywhere. Fortunately, we had the full line of products to send to our reviewers, so I took pictures of every single label.
Let’s take a dive into Paravar. Here’s the label on the back of the bottle (wow, fully disclosed!)
100mg: Whey Protein Concentrate
100mg: Soy Protein Concentrate
75mg: BCAA Blend
60mg: Wild Yam
Interesting. Let’s go through each one:
Whey & Soy Protein Concentrate: 100mg each
Seriously? 100mg of each? You should be able to pick up a 2lb container of Whey Protein Concentrate for under $30 which would contain about 900,000mg of protein. See our top protein products here. A protein shake typically contains about 20-25 grams of protein. Paravar contains 0.2 grams of protein - why??
So the first two ingredients are negligible amounts of protein. What’s next?
BCAA Blend: 75mg
So again, this third ingredient is a negligible amount of BCAA.
Wild Yam: 60mg
According to University of Maryland Medical Center:
Traditionally, it has been used to treat inflammation, muscle spasms, and a range of disorders, including asthma. However, there is no scientific evidence that it works. Source
Furthermore, wild yam can be bought on Amazon in the amount of 425mg capsuls (180 count) for under $10. So literally 14 times as much as you get in Paravar for just $10.
What is this? I wasn’t able to find anything at all about this ingredient. Therefore, we can assume there are zero studies or any research done on this ingredient that shows it is safe or effective.
Here’s a study on PubMed that concludes that "... oral ATP supplementation may provide may provide small ergogenic effects on muscular strength under some treatment conditions" (http://www.ncbi.nlm.nih.gov/pubmed/15179168) - however participants in this study took 150mg to 225mg - at least 15 times as much as is provided in Paravar.
Again, a negligible amount of something that "may help slightly".
This is a joke, right?
They are charging $67 for something that includes trace amounts of a few popular ingredients which “may” help contribute to some muscle or strength gain. They are promoting their products by copying the names of popular steroids, offering scummy web marketers a huge cut of the profits and then making up fake marketing material.
I know they’re just displaying a snippet of what they found on an affiliate site, but still! C’mon Google.
If someone is telling you to buy Crazy Mass, ask them two questions:
How much money do you stand to earn if I click your link and buy the product?
Where are the studies that prove the ingredients in these products (not the steroids they are named after) are effective muscle builders? What doses are they using in the studies?
Ask them just those two simple questions. You can even do that in the comments section of a blog post or youtube video. If your comment gets deleted, then just send them a link to this article. In order to improve this industry, we’ll need to come together and call out the fakers.
January 26, 2016 - Last Edited: 2016-01-26 15:50:27
It's stuff like this that makes us all pay double. The supplement industry already has a bad enough name (caused by guys like this). Now it seems that they are going even further (lower) to make a buck.
What I always wonder though is WHO THE HELL FALLS FOR THIS ISHT???
Have you guys seen the ads on fb about "Dwayn Johnson's legal steroid" or the "huffington post reporters' 4 week transformation?"
They are using fake before and afters that I first saw over 5 years ago...
January 26, 2016
Great article Tommy: its a depressing story but also great to see this stuff get called out. The label is bad enough, but anyone willing to sell this as a miracle supplement can just as easily not even put the stated ingredients in it. I wouldn't mind betting the 100mg of whey is actually underdosed on analysis. I feel bad for the kids that dont know better getting ripped off like this.
January 27, 2016
I see this ridiculous scam far too often and all I can do is shake my head and be upset. I'll never understand why one would want to lie to consumers or create utterly useless products with zero benefit. Giving people false hope really grinds my gears!
It's shills like this I want to see the gavel come down on, hard. Keep exposing the truth, Detective Noonan. We ALL win when the truth is put in motion.
December 14, 2016 - Last Edited: 2016-12-14 10:48:08
Thank you so much for this. I almost fell for it. Sad too, because this isn't my first rodeo. If I ever meet you, I'm buying you a beer...or joint...or protein shake.
I will add this, it is incredibly hard for Google to filter out scum like CrazyMass and the lot. Currently, Google is processing about 120 Petabytes a day. To put that in a bit of perspective, if the average MP3 encoding for a mobile device is around 1MB per minute, and the average song lasts about four minutes, then ONE petabyte of songs would last over 2,000 years playing continuously.
So to put it mildly, scammers like CrazyBulk are an astronomically small needle in a astronomically large haystack. So the next time you see a bogus scam, don't just shake your head in disgust. Hit that report button. Eventually, Google will see the small blimp on their radar and will act according.