A genuine gimmick-collection is indeed what the Blackwolf supplement line is best described as. It makes use of several such gimmicks, some of them ridiculous, others less so, but all of them quite efficiently employed to grab attention and to exploit the coolness factor to the max. The main gimmick is the obvious appeal to the “primal animal” most people (especially young people) into fitness/bodybuilding are likely to appreciate. The secondary gimmick harkens back to the pack mentality, by which some people are also easily enthralled. Then we have the male/female angle, which – at a closer look – doesn’t really make any kind of sense, at least not much more than the two pointed out above.
So what does Blackwolf promise you? For a measly $83, it delivers a Hunter or a Huntress-pack (which are more or less similar), consisting of a pre-workout, an intra-workout and a post-workout jug of magical powder, which should work in theory, as it supposedly delivers BCAAs, whey protein and creatine monohydrate. Exactly how much of these ingredients it offers though is anyone’s guess: the quantities are not available anywhere.
The whole thing is apparently set up as a “secret formula” sort of approach. Now, I didn’t just settle for what’s available on the website: I contacted live support and tried to make them produce a proper supplement facts label, which they did not squarely refuse to do, but avoided nonetheless.
Here’s a transcript of the conversation I had with support:
Carlo: hi, how can I help you?
Me: hi there. I'd like to know in what form your supplements are presented (pills, powder etc)
Me: do you have proper nutrition facts labels for them?
If so, could you direct me to these labels?
Me: can you show them to me?
Carlo: sure give me a few seconds,
Me: I have located this page. Problem is, it says nothing about the actual doses
Carlo: yes you are correct sorry, it was not included… the suggested was 3x daily 30g scoop blended with water, skimmed milk or fruit juice
Carlo: we do not have that on file, we will request the recommended directions to be added on the site
Me:I do not mean that. I mean the quantity of each ingredient in the formula. Like L-Valine - 1,300m. In that format.
Carlo: alright just a sec let me check if I can get it
Me: would like to know how much of each ingredient is in it
Carlo: sorry I could not find any information. I would suggest you send us an email so that we can send the information in pdf form
At any rate, given the massive affiliate cut offered to all those willing to push this supplement, makes one think there cannot be too much of a bang in it.
The said affiliate cut is a hefty 30%.
This right there is a major red flag regarding the legitimacy of the offer and as one digs deeper, more such red flags surface.
The Blackwolf Website and Sales Pitch
The Blackwolf website is entirely unimpressive. The information it contains is insufficient, it uses pictures taken (stolen?) from elsewhere and it leaves scores of questions unanswered. The site itself was launched in November 2016, so it is not even a year old. Obviously, information pertaining to the entity that registered the operation is not available.
At least the “main figurehead” of the website comes with a really cool background: he’s the cover-boy of a “bad boy mafia romance” novel…make of that what you will…
The same unfortunately cannot be said about the header, which apparently comes from some sort of Photoshop tutorial.
The Blackwolf homepage assures us that the formula is “scientifically engineered” and that it is indeed the best of the best. Unfortunately – as always – the Terms and Conditions section of the website makes it clear that the peddlers of the wonder-drug don’t really trust in their own merchandize, for which reason they go to extra lengths to clear themselves of all possible responsibility.
Furthermore, on the homepage, a great deal is made of the fact that there are two supplement lines on offer: one for men and another for women.
At a closer look though, the two supplement lines are identical, with the exception of the pre-workout formulas, of which the men have the Track, while the women are stuck with Trail. These two formulas are in large part identical as well, with a handful of quite negligible differences.
The Blackwolf Background
This does not bode well for this supplement. The seller of the product is none other than my old acquaintance, Wolfson Berg Limited. Based on previous experience, and newly gathered evidence, it is safe to say that Wolfson Berg are not the actual manufacturers of these supplements, nor are they willing to share any relevant information regarding the true identity of the manufacturer. When I once again strayed onto this rather sensitive field, I was left answer-less by the otherwise helpful live support staff.
As always, they claim that their manufacturing facilities are FDA-approved. I personally have serious doubts in this regard.
The Blackwolf Marketing Effort
As expected from a product offering a 30% commission on sales, the Blackwolf supplement line is pushed by scores of crooked reviewers. One might as well say that the usual menagerie of actors is at work here again.
We also get YouTube videos extolling the virtues of the supplements, complete with links to reviews, which in turn contain affiliate links.
As always, if someone seems very keen on getting you to buy into this supplement line, ask him/her what he/she stands to gain from your purchase.
The Blackwolf Ingredient Profile
This is what I like to call a “big-old mess”. The ingredients-lists of the various Blackwolf supplements do not look bad as they are (though some of the entries are indeed dubious), but there are no quantities featured, so they may have just as well called them prop blends and be done with them.
As said, the Track and Trail versions are almost identical too, though there are a few differences in them. From the Vitamin C powder onward, they’re little more than B-complex formulas, which can be obtained from other sources for much less. There’s really not much point in going into details on them.
The interesting ingredients are obviously the Whey protein isolate and the Creatine Monohydrate, coupled with other proven compounds such as L-valine, Isoleucine and L-Leucine. With all of these compounds dosage is of the essence. If they are under-dosed, they are quite useless. In this case, we are given no information in this regard whatsoever, so there’s not much point in dissecting these ingredients either.
Brown Rice flour is definitely an interesting entry there. It just makes one wonder what its exact weight is in the formula.
Blackwolf promises a lot and it uses a lot of hyped and even proven ingredients. The lack of actual dosage information pushes it all down to prop blend level though. What exactly are you buying when you pick up these supplements and who makes them? No one can tell…